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Clash of Clans - Clash of Cards

A game trailer for Supercell, launching Clash of Cards, the card collection event at the heart of Clash of Clans' 14th Clashiversary.






Clash of Clans is one of the most loved games in the world, so being asked by Supercell to launch one of its anniversary events was a real honour. Clash of Cards turned the game's troops into collectible cards for players to open, trade with their clan and build into a full set.

The trailer opens on a 3D cinematic of the Barbarian, built in Maya and rendered in Redshift, all comped in After Effects. From there it cuts to gameplay capture, which we augmented to show the event in action: opening packs, filling the collection and trading with clanmates.

Animating the cards was essentially working with flat artwork to come up with something a bit magical, which we hope comes through. All at lightning pace!

Combining a cinematic hook with a clear look at gameplay is one of the most effective ways to put a game in front of players. Take a look at our game trailer production work for more, or read our guide to the types of game trailers.

Credits

Client: Supercell
Producer: James Murphy
Animation Director: Justin Lowings
Animation: Sze Hang Lo
3D: Sydney Hopkin